Bullet Point Review: Taking the Pulse of ‘The Walking Dead’ Season 7 Comic-Con Trailer

When you don’t have time to read an in-depth analysis, get the quick lowdown with Bullet Point Reviews… 

The teaser trailer for Season 7 of the wildly popular show The Walking Dead was shown for the first time during a panel at Comic Con International in San Diego on July 22.

Watch the trailer (if you dare) and then check out our notes, pros and cons, and overall rating below…

 

Notes:

  • First half of the trailer is character roulette, showing us past snippets of each character to remind us who they are
  • Character shots are cut with close-up shots of a baseball bat wrapped in barbed wire to remind us what we found out at the end of last season
  • We see a quote from Deadline that says “far and away the top-rated series on all of TV”. What does that mean exactly—that a lot of people watch it or a lot of critics like it? A little cryptic.
  • Another quote says the show “appeals to the head, and the heart and the adrenal gland”. This is a better call out. I imagine the writer who penned it sitting back and saying, “oh, that’s good”.
  • Second half of the trailer appears to be quick glimpses of the upcoming season
  • We see a lot of new characters
  • Quick pace of the trailer stops for an insert of a bubbly (possible drugged?) Carol saying, “I don’t know what the hell’s going on in the most wonderful way”. Is this trailer telling us how we should feel watching it?
  • Holy cow… King Ezekiel!
  • Holy cow… King Ezekiel has a tiger!
  • Where did he get a tiger? How did he train it to obediently sit next to him?
  • Really like the image of zombies rising from sand. That seems like something we haven’t seen before. Digging it.
  • Trailer ends on the return date for the series: 10/23/16

Pros:

  • Does a good job of setting up the high stakes for the new season
  • Makes us think about the question: which character won’t make it?
  • Gives fans small nuggets of new information to chew on and stipulate about

Cons:

  • Reminds us someone is set to get beat or die—not exactly “fun” stuff to be excited about
  • The show doesn’t come back until late October. That’s quite a long tease!
  • While there’s new stuff here, it also just feels a little bit like more of the same

Questions:

  • Going into its seventh season, has The Walking Dead already peaked?

Overall Grade: B

 

Walking Dead Season 7 Teaser Trailer - Bullet Point Review