Episode 43: Brand Mascot Reboots

What’s in Episode 43?

We drop our drumsticks in disbelief as Colonel Sanders and The Hamburglar return from the marketing graveyard to win back our brand loyalty. Call up Grimace and The Noid because fast-food mascot reboots are the hot new trend!

Need some reference material when listening to this episode? Check out these links:

• KFC Is Bringing Colonel Sanders Back
• MONSTER Round Table: Wrapping Our Brains Around McDonald’s Hamburglar Reboot
• Hamburglar and Colonel Sanders Are Back to Sell Fast Food
• Some Colonel Sanders Fans Find New KFC Ads Distasteful
• Colonel Sanders 2015: KFC Bets All On Mascot As Chick-Fil-A Wins

Listen to the Podcast Here

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