A Campaign That Took the World by Storm

Within 10 days, the Meet Graham Campaign was featured in 150 broadcast news stories, covered in 700 online news articles and reached an estimated 8.8 million people across Facebook and Twitter. That’s what we call a successful marketing campaign!

  • AUTHOR: Laura Swinton
  • BRAND: Transport Accident Commission (TAC)
  • AGENCY: Clemenger BBDO Melbourne

What is BUZZ?

The team has curated some of the most buzzworthy marketing related topics ever assembled in one place. Our BUZZ section houses it all—branding, advertising, pop culture, and everything in between. Check out our buzz finds—we promise they’ll blow your human mind!