READ STORIES

READ / STORIES WITH PERSPECTIVES

Everyone sees the world through a different lens—and that’s what makes stories powerful. In this section of Speaking Human, we share written narratives that explore life from all angles, offering fresh perspectives, emotional depth, and a spark of creativity. Whether it’s fiction or real-life reflections, these stories are designed to resonate, connect, and expand the way you see the world.

Top 5 Movie Posters of 2023

Top 5 Movie Posters of 2023

Spoiler alert: Barbie and Oppenheimer didn’t make the list. But a movie about a menacing mammal consuming an illegal narcotic did.

Business Brands Should BeReal

Business Brands Should BeReal

Even if BeReal’s trending life comes to a close, companies can learn from the authenticity values BeReal aims to promote.

The Perfect Branding of Squid Game

The Perfect Branding of Squid Game

The international sensation, Squid Game, has become the most viewed Netflix series of all time. How has it fanned the flames of fame?

AdWatch: LIQUID DEATH | Cutie Polluties

AdWatch: LIQUID DEATH | Cutie Polluties

In this ad by Liquid Death we weigh in on how much plastic is entering our oceans. To commemorate the fact that in 2050 plastic will outnumber our fish they are launching a toy line called cutie polluties.

10 Best Fast Food Eats of All Time

10 Best Fast Food Eats of All Time

During a recent podcast discussion of the best fast food menu items, a question arose: What constitutes fast food? The best answer we could come up with: a drive-thru. In order for a food item to be eligible for this list, you must be able to grab it in minutes...

What Is Responsive Website Design?

What Is Responsive Website Design?

Responsive design describes website development that maximizes the user experience and provides optimal viewing across all devices—from desktop to mobile.

Our 6 Favorite Lowes ‘Fix In Six’ Vine Videos

Our 6 Favorite Lowes ‘Fix In Six’ Vine Videos

Vine is something of an underrated wild card in the social world. The social network, which allows users to create six-second videos, was acquired by Twitter a few years ago. While most people have heard of Vine, it still doesn't have the user base of sites like...

Why Johnson’s ‘So Much More’ Is The Commercial of the Year

Why Johnson’s ‘So Much More’ Is The Commercial of the Year

Every once in a while a commercial comes along that just grabs your eyeballs and sucks them to the screen so you can't look away (and you don't want to). "So Much More" from Johnson's Baby is that commercial. It pulls us in every time it comes on and puts us under a...

Top 5 Greatest Video Ads of the YouTube Era

Top 5 Greatest Video Ads of the YouTube Era

Advertising videos are a huge component of YouTube—with four of last year’s top ten most-watched videos being ads. In honor of the site’s strong ties with brands and its 10th anniversary, YouTube recently invited viewers to vote for their favorite ads from a list of...

3 Steps To Make Your Email Marketing More Personal

3 Steps To Make Your Email Marketing More Personal

  Email marketing isn't new, groundbreaking territory. And personalizing an email marketing campaign is even less of a breakthrough. But you would be surprised at how many businesses don't take advantage of this very common and easy-to-use marketing tactic....

How To Effectively Track Your Online Advertising

How To Effectively Track Your Online Advertising

    Whether you're searching for a giant forest-dwelling ape or trying to find the right message to connect with potential customers, effective tracking is essential to success. If there’s one thing we urge clients to consider when starting a marketing...

Is Facebook B2B Marketing Dead?

Is Facebook B2B Marketing Dead?

Over the past year, there’s been a lot of talk about the plummeting reach and engagement of Facebook brand pages. Which leads to the inevitable question: Is Facebook marketing dead? There's No Death in Marketing, Only Evolution First off, nothing in marketing ever...

Best of the Bowl: Top Commercials of Super Bowl 2015

Best of the Bowl: Top Commercials of Super Bowl 2015

From kickoff to final whistle, this may have been the best Super Bowl in years. The game delivered a wildly unpredictable ending. The halftime show gave us dancing sharks. And we got a diverse lineup of commercials—not just brands trying to be funny and failing (like...

3 Strange and Amazing Marketing Discoveries From the Past Week

3 Strange and Amazing Marketing Discoveries From the Past Week

In the offices of MONSTERS Unlimited, we have a collective passion for the strange and usual. Bigfoot has a well-known Buzzfeed addiction. And King Kong is constantly filling our inboxes with ridiculously weird links. We even have trolls who literally do nothing all...

2014 Marketing Awesome Awards

2014 Marketing Awesome Awards

On a recent podcast, we presented our first annual Awesome Awards. The purpose of these awards is to applaud some of the fun, strange, cool and unexpected marketing-related efforts from the past year. To give our winners an extra moment in the sun—and give you a...

Top 5 Marketing Podcasts of 2014

Top 5 Marketing Podcasts of 2014

It was a big year for podcasting here at MONSTERS Unlimited. After a couple years of work, we stabilized the tone, format and recording schedule of our marketing podcast Speaking Human. As a result, the quality of the show improved, our listener base grew...

8 Brands Delivering Marketing Tricks And Treats For Halloween

8 Brands Delivering Marketing Tricks And Treats For Halloween

In one of our early podcast episodes discussing Halloween marketing, we agreed the great advantage of the scary season is that it gives brands a chance to have a little fun and try something different. It's a weird holiday, so it's the ideal time to go in some new...

4 Bodacious Vine Videos From Top Brands

4 Bodacious Vine Videos From Top Brands

  In a recent article, we talked about our first foray into creating Vine videos. That post explored the benefits and challenges of using Vine and provided a couple examples of our own first-time Vines. Today, we thought we'd provide some examples of engaging...

What We Learned From Creating Our First Vine Video

What We Learned From Creating Our First Vine Video

Here at MONSTERS, we love to try new things and get our creative juices flowing. One arena where we especially love to experiment: Social Media. Recently, we decided to try our furry monster hands at Vine. What is Vine? Vine is a video-sharing site owned by Twitter....

An Example of Exceptional Product Packaging from a Yeti

An Example of Exceptional Product Packaging from a Yeti

To improve the audio quality of our acclaimed (by us) marketing podcast Speaking Human, MONSTERS invested in new high-quality microphones awhile back. Recently, we found the old product boxes and went to throw them away when something stopped our furry feet in their...

5 Best Summer Movie Marketing Campaigns of 2014

5 Best Summer Movie Marketing Campaigns of 2014

We love the movies. Especially summer movies. When they’re good, summer movies are joyous escapism at its finest. Just a fun couple hours lost in pure imagination and a bucket of popcorn. And almost as interesting as the summer movies themselves, is the marketing that...

It’s Time to Change The Way We Think About Generating Leads

It’s Time to Change The Way We Think About Generating Leads

  Stop us if you’ve heard this one before... A guy walks into his boss’s office and says: “The new online marketing effort is going great! We’re getting tons of traffic and social media buzz. People are connecting to the brand and talking about us.” “Fantastic…...

Dawn of the Planet of the Apps: Why You Should Develop a Mobile App

Dawn of the Planet of the Apps: Why You Should Develop a Mobile App

  Hard to believe there was a time when the word “app” was not a part of our everyday vocabulary. And it wasn’t that long ago. Both the iPhone App Store and Android Market didn’t launch until 2008. And this now-iconic “there’s an app for that” commercial didn’t...

Transformers 4 and the Rise of International Marketing

Transformers 4 and the Rise of International Marketing

In the early 1960s, Marshall McLuhan theorized that electronic technology was creating a “global village”. News and information would travel faster and farther, connecting us together on a global scale like never before. That’s never been more true than it is today....

The Decision Part II: A Study In Contrasting Marketing Styles

The Decision Part II: A Study In Contrasting Marketing Styles

Four years ago, sports fans everywhere held their collective breath waiting for LeBron James to announce his momentous decision. What team would the best player in the NBA play for next season?The ultimate decision came on prime-time TV, in front of an eager audience...

7 Tips for Better Small Business Google Search Success

7 Tips for Better Small Business Google Search Success

In May, we held a Google Partner Event at the MONSTERS Unlimited offices in Akron, Ohio. During the event, experts from Google presented on a number of different SEO and Web marketing topics—providing practical tips and insights for businesses looking to expand their...

3 Recent Examples of the Surge in 1980s Nostalgia Marketing

3 Recent Examples of the Surge in 1980s Nostalgia Marketing

  If you were 15 in 1984, you are probably now close to 45 years old. That means you're right in the window for reaching your peak annual earning potential (this report notes a woman's income peak as age 40 and a man's as age 49). That also means marketers want...

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