What is Web Content Success?

What’s the difference between content that succeeds on the web and content that doesn’t?

  • Success = Customer-Centric Content
  • Unsuccessful = Business-Centric Content

Your customers want brutal, straight-to-the-point content that speaks to them. Get to the point…then know when to stop. It’s going to engage your customers and make them react. Remember that many times – less is more!