Electric Doesn’t Have to Be Elusive
If you’re looking for a reason to believe in electric vehicles, the ElectricForAll marketing campaign might be just what you need. The effort “Don’t Believe the Myths” was developed by Veloz, a nonprofit created to educate the public on EV technology and its importance.
The series as a whole has a lighthearted sense of humor and each ad spot delivers a jolt of positivity. Our favorite ad spot from the campaign follows a Sasquatch who recharges his own battery with a cup of coffee while he charges “his” electric car at a public station. All we can say for sure is—we would not be terrified by a bigfoot encounter. What’s wrong with those people?!
- SOURCE: ElectricForAll
- BRAND: ElectricForAll