Chuck Norris Gives His Powers to Toyota Tacoma
If you’ve ever wanted to see a truck save a man from quicksand, win a chess match, and surf an epic wave, this ad is for you.
Category: ARTICLES
SPEAKING HUMAN ARTICLES
Duracell Warns Fantasy Drafters about the Dangers of Depleted Batteries
Who would have guessed the profound implications batteries could have on your fantasy football season (and your life)?
4 Brands Killing It with Comedy on Twitter
Despite the many landmines of attempting to deliver laughs via tweet, these handles make us chuckle on a regular basis.
Icelandic Marathon Ad Races Through Famous Film Running Scenes
This propulsive promotional video recreates the many reasons characters run in classic movies.
TaylorMade Golf Drives Message Home with ‘Marshals’
This ad hits on the powerful impact of new TwistFace drivers by tapping into the experience of bored course marshals.
Canada’s Boston Pizza Champions the Lazy with Innovative Packaging
After years of sitting around like stale crust, the pizza box finally gets a taste of innovation.
Gatorade Celebrates Soccer’s Greatest in ‘Heart of a Lio’
Released for the 2018 World Cup, this animated short film tracks the journey of soccer star Lionel Messi.
Top 5 Album Covers of All Time (Plus 15 Bonus Tracks)
There are many great album covers. But these are the ones that keep spinning in our minds, leaving a lasting impression.
McDonald’s Ad Series Takes Celebrity Voices Away
Find out what has John Goodman, Gabrielle Union and Charles Barkley unable to speak.
PERSPECTIVES
Ordering an Octopus from 1,000 Meters Under the Sea
This short film shows the majestic things that happens when you order an Octopus dive watch.
10 Biggest Summer Blockbusters of All Time
See the colossal hits from the past 50 years that made our summer movie all-star team.
Am I Watching a Car Ad or a Short Film?
This “unidentified advertising object” makes the bold move of not having a clear brand message. Does it pay off?
ADVERTISING
Mitsubishi Is a Classic Reborn in BSSP’s New Ad
Mix a compact SUV with violin, piano, and rain and you have the ingredients for an audio-visual feast.
NBA Plays to Fill the Streets
This ad shows us how a champion can fill a city with excitement and energy.
You Just Got Van Dammed by Tostitos
If you don’t get together already, Jean-Claude Van Damme will steal your friends and eat Tostitos with them.
BRAND MARKETING
Influencer Marketing on YouTube: How to Find the Right Channels
Keep these three key principles in mind when looking for influencers to make a genuine difference for your brand.
6 Best NBA Team Logos
These are the squads that hit game winners with their logo designs.
7 Greatest Advertising Slogans of All Time
These slogans clicked with customers, brought their brands to the forefront, and became pop-culture reference points.
INTERACTIVE MARKETING
Headlines Help Propel ‘Black Panther’ to Phenomenal Success
It’s not just marketing fueling this Marvel movie at the box office. It’s conversation.
Anatomy of a Brand Email: Netflix Price Change
Breaking down a recent Netflix customer email to identify the marketing hits and misses.
Pennzoil Takes Drivers on a “Joyride”
After watching Pennzoil’s high-octane ad series, you may never look at an oil change the same.
SOCIAL MEDIA MARKETING
Pros & Cons of the ‘Big Three’ Social Platforms
A quick breakdown of what’s valuable and what could be better about Facebook, Twitter and LinkedIn.
Brands Across the Universe Capitalize on Star Wars Success
Check out some of the brands utilizing Star Wars in their marketing efforts…
You Should Be Using Hootsuite to Manage Twitter
You can use Hootsuite to schedule, curate, monitor and track your efforts.
EMAIL MARKETING
Solar Eclipse 2017: The Shortest Marketing Opportunity in 38 Years
The 2017 Solar Eclipse could be one of the shortest and best marketing opportunities for anyone looking to make a quick buck.
Visual Tips To Level Up Your Email Marketing
Increase the power of your next email marketing campaign.
Most Awesome Marketing Efforts & Trends Of 2016
Everything that was awesome about marketing in 2016 summed up in 10 awards.
MOBILE MARKETING
Brand Redesign: The Evolution of YouTube
YouTube recently updated the brand to be more flexible across the infinite number of devices people are using to access the service.
A Visual Guide to the Growth & Power of Video Marketing
Everything you always wanted to know about video marketing packed into one powerful infographic.
The 10 Most Useful New Unicode Emojis
72 new emojis are coming soon to your phone. But only these 10 will change your life.
CONTENT MARKETING
Whole Foods Imagines All the Pastabilities with Its New Ad Campaign
While the message is whole, this ad series is somehow oddly empty.
Diving Deeper Into ‘We Are the Coca-Cola Company’
This ad shines a different light on the company behind Coke—which is both interesting and confusing.
Freelancers to the Rescue in Upwork’s ‘Hey World’ Campaign
Quick and colorful animated spots tap into pop culture and current events.
