AdWatch: California Raisins | Heard It Through The Grapevine

AdWatch: California Raisins | Heard It Through The Grapevine

California Raisins uses Marvin Gaye’s song, “Heard It Through the Grapevine” and claymation raisins to sing their message that the raisins are picked from California vineyards.

ADWATCH CREDITS...

ADVERTISER: California Raisin Advisory Board

AGENCY: Foote, Cone, & Belding San Francisco

FIRST AIRED: 1986

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