Watch the original Verizon commercial that started the “Can you hear me now?” catchphrase phenomenon. Originally titled “Test Man” and featuring spokesman Paul Marcarelli, this campaign ran for roughly nine years.
ADWATCH CREDITS...
ADVERTISER: Verizon
AGENCY: Bozell
FIRST AIRED: 2002
Warner Bros. built buzz for its Superman reboot with social content—clips of the cast having fun and being super-real!
Sonic’s turning summer into a snack riot—literally. Partnering with Grillo’s, they dropped over 2,000 actual pickles in this marketing effort.
Cash App dropped an ad starring Timothée Chalamet. It’s eccentric, offbeat, and 100% designed to confuse you into remembering it.
