The Replacer (Mis)Manages Reality So You Can Play More CoD Video games are not my thing. However, their popularity is unquestionable. I remember in high school kids skipped days for the new game, specifically Halo and Call of Duty, which is still going strong—as...
MLB Steps Up to the Marketing Plate The LineupMajor League Baseball’s best players from the past remain household names today: Babe Ruth, Jackie Robinson, Barry Bonds, Hank Aaron, Alex Rodriguez, Joe DiMaggio, Lou Gehrig, Derek Jeter, Sammy Sosa etc. An ESPN poll by...
Bryce Harper Conquers PS4’s MLB The Show 19 MLB The Show 19 claims that it’s “More than Baseball” and it shows through in their advertising. PlayStation chose Bryce Harper as the face of the latest installment of its popular series. Harper is one of...
St. Louis Cardinals Brand Swings South The St. Louis Cardinals are one of the original teams of Major League Baseball, dating back to 1900 (with incarnations since 1880). They’ve won 11 World Series and have been at the forefront of MLB history (farm system). Forbes...
Budweiser Celebrates Jackie Robinson’s Impact Baseball is America’s pastime. No other sport has mirrored it as much. No example is more significant than Jackie Robinson breaking the color barrier on April 15, 1947. In celebration, Budweiser joined with Robinson’s...
