Can You Match the Mission Statement to the Brand? On episode 86 of the Speaking Human podcast, we played a little game called “Match the Mission”. Here’s how it worked: One person read a mission statement from a well-known organization (without...
Twitter Tests $99 Monthly Subscription In an effort to boost revenue, Twitter is beta testing a $99 monthly subscription service. Subscribers would see their accounts and tweets promoted in the feeds of non-followers. While the model could benefit businesses and...
Tasty Masters the Overhead Food Prep Video You know those fast-paced food prep videos that your friends (or maybe you) like on Facebook all the time? They’re both hugely popular (with over a billion collective views in June) and hugely profitable. Now the brand...
Apple Calls In The Rock to Give Siri a Boost With competition heating up from Amazon and Google in the voice assistant market, Apple brings in some big muscle to give Siri a marketing boost. We’re talking about Dwayne “The Rock” Johnson, who stars in...
New ‘Thriller’ Trailer for Stranger Things Season 2 At last week’s ComicCon, Netflix dropped a new trailer for season 2 of its buzzed about series “Stranger Things”. The new trailer is meshed with Michael Jackson’s great 80s tune...
