Headlines Help Propel ‘Black Panther’ to Phenomenal Success Black Panther is a Marvel movie. In this day and age, that is not a particularly rare thing. There have been 18 Marvel movies released in the decade since Iron Man launched the “Marvel...
Notes: Brand Film Rewrites Intimacy for the Digital Age I am not a writer. I have too much respect for the written word to attach it to myself. However, I do dig writing. There’s nothing like putting pen to paper and giving your penmanship the spotlight. You learn a...
Anatomy of a Brand Email: Netflix Price Change On February 1, 2018, Netflix sent out an email to many of its subscribers (myself included) reminding them of an upcoming price increase. This was not breaking news—the company first announced the increase back in October...
3 Tech Brands Making Big Strides with Mainstream Consumers This article comes to us from the Speaking Human University Program, which gives voice to the opinions and perspectives of the next generation of consumers and marketers… Brands are quite literally...
Striking Nike Lacrosse Ad Sells Sixth Sense to Athletes I used to make lacrosse highlight reels. It was good money for a film major who had no career plans. In the process, I became familiar with a sport that I only had an inkling of knowledge about. I can’t say I...
The Reshuffling of NFL Playoff Brands After Round 2 It happens every year. Round 2 of the playoffs hit and everything changes. Losers becomes winners. Powerhouses are left stunned. And the hierarchy of NFL brands changes for years or even decades. This year is no...
