The Truth behind #SponsoredAd This article comes to us from the Speaking Human University Program, which gives voice to the opinions and perspectives of the next generation of consumers and marketers… 80% of smartphone users use their phone in the first 15...
Candy Brands Spook Fans on Social for Halloween Boo! It’s time to trick-or-treat for your next cavity! To supply that toothy ache this Halloween, brands have dug deep into their sinister candy bins. Whether its traditional digital marketing with a mysterious Snapchat...
Adobe Makes a Movie Based on a Poster There have been many inspirations for films. Life experiences, a book, a true story, vast and vivid human imagination. Usually, they start on the page and end up on the big screen. Somewhere in the middle is the poster. For In The...
Forget Disney World, Oregon Is Where Dreams Come True As a kid when the school year was winding down, all I heard about was where my classmates were going for summer break. I can’t tell you how many times I heard Disney World. My family didn’t have the money. Disney...
Ritz-Carlton Uses Movie Magic to Advertise Its Suites How many famous movie scenes take place in a hotel? That was what I asked myself when watching Ritz-Carlton’s recent campaign The Stay. My conclusion: a lot. So much so, I started wondering why hotels didn’t...
Idris Elba is a Big, Dreaming Kid for Squarespace Kids have the wildest dreams. Ask a child what he or she wants to be when they grow up; you will get a wide range of answers, some as far fetched as mermaid doctor! However, as age claims them, those dreams are...