The Perfect Branding of Squid Game Few things take the world by storm quite like Squid Game did. It is a violent, grim series about the struggle to escape poverty and the lengths some will go to in order to succeed. It was not the type of show that you would...
The 2021 Tokyo Olympics – Marketing in a New World The 2021 Tokyo Olympics have arrived, and all eyes are on it. How will the games fare while the host-country is in a state of emergency and the stadiums remain empty? NBC is optimistic that the digital success...
The Truth behind #SponsoredAd This article comes to us from the Speaking Human University Program, which gives voice to the opinions and perspectives of the next generation of consumers and marketers… 80% of smartphone users use their phone in the first 15...
Candy Brands Spook Fans on Social for Halloween Boo! It’s time to trick-or-treat for your next cavity! To supply that toothy ache this Halloween, brands have dug deep into their sinister candy bins. Whether its traditional digital marketing with a mysterious Snapchat...
Adobe Makes a Movie Based on a Poster There have been many inspirations for films. Life experiences, a book, a true story, vast and vivid human imagination. Usually, they start on the page and end up on the big screen. Somewhere in the middle is the poster. For In The...
