Human Opinions: GEICO Builds a Lemonade Stand

Watch the ad above!

Do you know what’s not surprising? GEICO continuing to have fun with their advertising.

The funny thing is, there was a time not that long ago when you could see the same one or two GEICO ads everywhere. It bounced between the animated gecko and a few satirical ads. Today, GEICO has a plethora of ads that are sure to tickle your funny bone. Whether you’re a cable subscriber or you are just streaming content, you’ll surely find a GEICO commercial lurking around the corner. Just recently, we counted ten different ads playing in the same day on a variety of channels and devices. GEICO ads have definitely saturated the media we consume.

So what do we like about the GEICO ads? For starters, they’re all different. They haven’t backed themselves into a corner with their creative by using the same idea over and over again. This GEICO commercial featuring Ice-T is a perfect example. We appreciate the simple intro of pedestrians questioning the children at the lemonade stand, “is that iced tea?” and the perfectly executed punchline by rapper and actor, Ice-T. This ad leaves us feeling comically satisfied.