Category: Advertising
THE LATEST ADVERTISING
POPULAR ADVERTISING
5 Ways to Inject Excitement Into Your ‘Boring Product’ Marketing
Top 5 Movie Posters of 2023 Bad news, brands: Not every company can be Apple. Not every company...
Do TV Commercials Still Make a Marketing Impact?
Top 5 Movie Posters of 2023 Commercials: In a world of DVR, do they still work? Do they still have...
It’s About Branding, Not Clicking
Top 5 Movie Posters of 2023 Everyone loves a good click. It gives you something tangible,...
ADVERTISING CATALOG
Speaking Vegan: The Plant-Based Marketing Boom
The plant-based food market has exploded over the last year, and their marketing efforts continue that trend of growth.
The Perfect Branding of Squid Game
The international sensation, Squid Game, has become the most viewed Netflix series of all time. How has it fanned the flames of fame?
The 2021 Tokyo Olympics – Marketing in a New World
Keep up with the 2021 Tokyo Olympics here on Speaking Human!
50 All-Time Greatest Sports Movie Marketing Taglines
From Caddyshack to Creed, which one of these classic sports flick taglines do you think is the champ?
The Truth behind #SponsoredAd
80% of smartphone users use their phone in the first 15 minutes of waking up in the morning.
Candy Brands Spook Fans on Social for Halloween
Treatmakers like Skittles, Snickers and Reese’s are pulling out their best digital marketing tricks to grab customers.
Adobe Makes a Movie Based on a Poster
An inventive marketing campaign sparked the creation of this fast, fun and clever film directed by Zach Braff.
Forget Disney World, Oregon Is Where Dreams Come True
Travel Oregon launches a slightly more exaggerated sequel to its hit campaign.
Ritz-Carlton Uses Movie Magic to Advertise Its Suites
This series shows all the possibilities that come with a stay at the Ritz.
Idris Elba is a Big, Dreaming Kid for Squarespace
The versatile actor takes us on a creative ride through his wildest dreams.
The Replacer (Mis)Manages Reality So You Can Play More CoD
The popular game franchise brings back an ad character played by the guy from “Fargo”.
MLB Steps Up to the Marketing Plate
Baseball has fallen behind the count when it comes to marketing its players. Here’s what the league needs to do to play catch up.
Ridley Scott Tries to Best ‘1984’ with Hennessy’s ‘The Seven Worlds’
The director of “Alien” takes viewers on an intergalactic odyssey of flavor.
Brand Spotlight: BioLite Looks to Light the World
The New York City start-up hopes to help lead the renewable energy revolution around the world.
ITV Showcases Great Characters in New Ad Campaign
The UK’s most popular TV channel focuses its marketing on the people that drive its dramas.
Apple Captures a Picture of Beauty Inside ‘The Bucket’
Instead of making another ad talking about what the iPhone Xs can do, Apple made this short film showing us.
Music: A Major Key to Marketing Success
Drawing attention to an underappreciated artist or song is one way brands can tap the power of music.
BBDO New York Delivers Hauntingly Effective Ad for Sandy Hook Promise
Disturbing, but necessary, “Point of View” is a valuable and lingering PSA.
‘Avengers: Endgame’ Official Trailer – The Beginning of the End?
Marvel begins the marketing push for its 2019 multi-superhero behemoth with these two minutes.
Canal+ Celebrates Creative Minds in ‘The Idea’
This commercial for a French TV channel may be the Best Picture of this year’s ads.
Civic Nation Gets Murderous with Voting Message
Sometimes the only solution to a murder mystery is to head to the polls.
Nike Celebrates Inspiration Over Victory in Invigorating Marathon Ad
This simple yet powerful ad places viewers inside the shoes of record-breaking runner Eliud Kipchoge.
Google Chrome Makes Search Come Alive with New Ad
Every search has a story. That’s the clever conceit propelling this effective ad forward.
Chuck Norris Gives His Powers to Toyota Tacoma
If you’ve ever wanted to see a truck save a man from quicksand, win a chess match, and surf an epic wave, this ad is for you.
Duracell Warns Fantasy Drafters about the Dangers of Depleted Batteries
Who would have guessed the profound implications batteries could have on your fantasy football season (and your life)?
Icelandic Marathon Ad Races Through Famous Film Running Scenes
This propulsive promotional video recreates the many reasons characters run in classic movies.
TaylorMade Golf Drives Message Home with ‘Marshals’
This ad hits on the powerful impact of new TwistFace drivers by tapping into the experience of bored course marshals.
Canada’s Boston Pizza Champions the Lazy with Innovative Packaging
After years of sitting around like stale crust, the pizza box finally gets a taste of innovation.
Gatorade Celebrates Soccer’s Greatest in ‘Heart of a Lio’
Released for the 2018 World Cup, this animated short film tracks the journey of soccer star Lionel Messi.
McDonald’s Ad Series Takes Celebrity Voices Away
Find out what has John Goodman, Gabrielle Union and Charles Barkley unable to speak.
Ordering an Octopus from 1,000 Meters Under the Sea
This short film shows the majestic things that happens when you order an Octopus dive watch.
Am I Watching a Car Ad or a Short Film?
This “unidentified advertising object” makes the bold move of not having a clear brand message. Does it pay off?
Mitsubishi Is a Classic Reborn in BSSP’s New Ad
Mix a compact SUV with violin, piano, and rain and you have the ingredients for an audio-visual feast.
NBA Plays to Fill the Streets
This ad shows us how a champion can fill a city with excitement and energy.
You Just Got Van Dammed by Tostitos
If you don’t get together already, Jean-Claude Van Damme will steal your friends and eat Tostitos with them.
7 Greatest Advertising Slogans of All Time
These slogans clicked with customers, brought their brands to the forefront, and became pop-culture reference points.
Whole Foods Imagines All the Pastabilities with Its New Ad Campaign
While the message is whole, this ad series is somehow oddly empty.
Diving Deeper Into ‘We Are the Coca-Cola Company’
This ad shines a different light on the company behind Coke—which is both interesting and confusing.
Freelancers to the Rescue in Upwork’s ‘Hey World’ Campaign
Quick and colorful animated spots tap into pop culture and current events.
Does Kyrie Irving Find His Groove in This Nike Ad?
Like a mixed tape, this commercial directed by Kyrie has a lot of ups and downs and never quite gets a good flow.
Whoa. A 30-Minute Ad?
Does Qualcomm’s “Lifeline” work as entertainment and advertising?
Growing Up Means Moving On from iPhone in This Samsung Ad
Throwing shade with 10 years of iPhone disappointments in 60 fast-paced seconds.
Headlines Help Propel ‘Black Panther’ to Phenomenal Success
It’s not just marketing fueling this Marvel movie at the box office. It’s conversation.
Notes: Brand Film Rewrites Intimacy for the Digital Age
A couple’s entire love story (and life story) told through a series of handwritten notes.
Striking Nike Lacrosse Ad Sells Sixth Sense to Athletes
Action, animals and evolution: This commercial grabs you with top filmmaking techniques.
5 Essential Early Release 2018 Super Bowl Commercials
A lot of brands release commercials before the big game. These are the ones you need to watch.
Which Classic Holiday Commercial Is the Best?
See the nominees and vote for the classic Christmas commercial you think owns the season.
Droga5 + Pixar + Ancestry.com = Inspiration
Can an ad effectively promote two very different brands at one time?
KENZO’s “My Mutant Brain” Dismantles Notions of Perfume Advertising
This wild, energetic brand video takes perfume marketing to weird new places.
Move Over Santa! McConaughey’s Bringing Birds for Wild Turkey
What happens when you set Matthew McConaughey loose in Kentucky with thousands of Butterball Turkeys on behalf of a bourbon brand?