Geico Uses Laughs to Advertise its Boring Brand Insurance is boring. It’s something we don’t want to deal with unless we have to and when that happens it is more stressful than comforting. So, if you’re an insurance brand, how do you advertise yourself without...
AT&T Shows the Perils of ‘Just OK’ in Witty Campaign “OK” is a popular word. It’s an easy reply to a command or question and, more often than not, it is the perfect answer. However, there are situations where just “OK” is not okay. In a recent...
Geico Is Still Celebrating This Hilarious Commercial Geico traded in the gecko for a soccer player in one of their funniest, most memorable ads to date. The ad starts out like any other soccer commercial, with an intense announcer following a player attempting to...
House of Marley Moves to the Beat of a Greener World Bob Marley was one of 20th Century’s greatest icons. In music, he was a genius. In activism, he blazed. House of Marley, named in honor of the Rastafarian reggae idol, looks to combine both with an emphasis on going...
James Bond Drives Into the Future with Aston Martin Rapid E James Bond, or 007, is known for his countless gadgets: an exploding pen, dagger shoes, a gun designed specifically for his grip. The list is long and, in the upcoming film, Q will give Bond his most...