SUPER BOWL 58

THE BIG GAME AD SPOTS & TEASERS

Super Bowl LVIII Live Video Gallery

It’s the one football game we all look forward to, and for many, the one time when we’re excited for commercials. We’ve curated the game’s best ad spots and a few of the pre-game teasers right here on Speaking Human. Check them out and sign up for our weekly emails to get more pop culture and entertainment like this in the future.

BMW

TALKIN LIKE WALKEN

DORITOS

DINA MITA

E*TRADE

PICKLEBABIES

HELLMANN’S

MAYO CAT

M&Ms

ALMOST CHAMPIONS RING OF COMFORT

MICHELOB ULTRA

SUPERIOR BEACH

OREO

TWIST

PARAMOUNT +

SIR PATRICK STEWART THROWS A HAIL ARNOLD

PRINGLES

MR. P

STARRY

IT’S TIME TO SEE OTHER SODAS

T-MOBILE

HOME INTERNET FEELING

UBER EATS

DAVID AND VICTORIA BECKHAM FORGET

UBER EATS

DON’T FORGET

A TIMELINE OF SUPER COMMERCIALS

Do you like this Super Bowl commercial compilation? Check out other big games and find your favorite!

Super Bowl LV

Super Bowl LVI

Super Bowl LVII

Super Bowl LVIII

MORE BIG GAME BRANDING

We cover big brands, so it’s no wonder that the biggest football game of the year has so many options for us. Here are more brand efforts inspired by the Super Bowl, past and present.

AdWatch: CeraVe | Michael CeraVe

AdWatch: CeraVe | Michael CeraVe

This ad spot from CeraVe, featuring their “founder” Michael Cera, describes his journey through creating “his” moisturizer

AdWatch: Uber Eats | Don’t Forget

AdWatch: Uber Eats | Don’t Forget

In this ad campaign from Uber Eats, everyone seems to forget everything, including tattoos they got, FRIENDS for over 10 years, and even that peanuts are in peanut butter… but nobody forgets what Uber Eats has to offer

AdWatch: Pringles | Mr.P

AdWatch: Pringles | Mr.P

In this ad campaign from Pringles, they make Chris Pratt into Mr. P, which surprisingly only required adding a mustache. It makes you wonder… does Mr. P stand for Mr. Pringle or Mr. Pratt

AdWatch: BMW | Talkin Like Walken

AdWatch: BMW | Talkin Like Walken

In this ad campaign from BMW, Everybody starts “Talkin Like Walken” with a feature from Usher as he rushes to the Super Bowl 

M&M’s Super Bowl Consolation Prize

M&M’s Super Bowl Consolation Prize

When you lose the Super Bowl, you may think all is lost. But have you considered how much better you’d feel with a ring made of M&M peanut butter diamonds?

AdWatch: Expedia | YesYouCanada

AdWatch: Expedia | YesYouCanada

This ad spot from Expedia and Discover Canada, gives viewers the opportunity to get on a first name basis with Canada itself featuring Matty Matheson

AdWatch: Apple | Underdogs Swiped Mac

AdWatch: Apple | Underdogs Swiped Mac

In this ad spot from Apple, they show off the power of their privacy and lock protection, by showing just how far an underdog would get trying to steal your Mac

AdWatch: TUBI | Rabbit Hole

AdWatch: TUBI | Rabbit Hole

Tubi created a unique commercial for Super Bowl LVII by visualizing the concept of going down a rabbit hole, literally. Complete with human-sized rabbits who seemingly kidnapped people, the ad spot surprised viewers with some mystery during the Big Game.

AdWatch: NFL | Run With It

AdWatch: NFL | Run With It

During Super Bowl 57 the NFL had an ad of their own, featuring Diana Flores, the captain of Mexico’s flag football team. The spot finds the athlete being pursued by those who think they can take her flags.

AdWatch: RAM TRUCKS | Premature Electrification

AdWatch: RAM TRUCKS | Premature Electrification

Ram Trucks released a fairly controversial commercial during the Super Bowl with its “Premature Electrification” messaging. The spot promotes the electric Ram Rev 1500 due to be released in late 2024.

AdWatch: KIA | Binky Dad

AdWatch: KIA | Binky Dad

Kia’s ad spot featuring the automaker’s Telluride X-Pro SUV demonstrates that a child’s favorite pacifier is critical when going on vacation.

AdWatch: SKETCHERS |  All Walks of Life

AdWatch: SKETCHERS | All Walks of Life

Skechers teamed up with cultural icon Snoop Dog to show everyone that no matter where you come from or what you do for a living, there is a shoe for you.

AdWatch: GOOGLE | Fixed on Pixel

AdWatch: GOOGLE | Fixed on Pixel

Google promotes a feature for the Pixel phone that fixes unwanted aspects of a photo. Say goodbye to photo bombers, blurry pictures and even ex-partners.

AdWatch: DORITOS | Jack’s New Angle

AdWatch: DORITOS | Jack’s New Angle

In this ad spot, Jack Harlow has been looking for something new in his music career and is inspired by a Doritos chip, causing a worldwide obsession with the musical instrument.

AdWatch: PRINGLES |  Best of Us

AdWatch: PRINGLES | Best of Us

Pringles shows us that everyone gets their hand stuck in the Pringles can, and that’s okay, because it happens to the best of us.

AdWatch: GM | Why not an EV

AdWatch: GM | Why not an EV

Will Ferrell promotes a partnership between Netflix and GM, where the car maker will be placing its electric vehicles in Netflix shows.

AdWatch: BOOKING.COM | Somewhere, Anywhere

AdWatch: BOOKING.COM | Somewhere, Anywhere

Booking.com brought in Melissa McCarthy for its Super Bowl advertising effort which has the comedic actor break out in song while showing her in various vacation scenarios.

The Future of the Super Bowl

The Future of the Super Bowl

With the NFL gearing up for Super Bowl LVII, we provide a glimpse of what the big game might look like many more Roman numerals from now.

AdWatch: PARAMOUNT PLUS |  Stallone Face

AdWatch: PARAMOUNT PLUS | Stallone Face

Behold Paramount Mountain, where Sly Stallone is trying to reach the summit of his own stone face. At base camp we see some iconic television characters that can be found on the brand’s streaming service—Paramount Plus.

AdWatch: BUD LIGHT |  HOLD

AdWatch: BUD LIGHT | HOLD

This Bud Light commercial with Miles Teller is a wonderful reminder to make the most out of life, even when you’re on hold.

AdWatch: BUDWEISER |  Six Degrees of Bud

AdWatch: BUDWEISER | Six Degrees of Bud

In this super bowl LVII Budweiser ad narrated by Kevin Bacon we’re reminded of the “Six Degree of Separation” game and the general idea of everyone being connected to each other.

AdWatch: YETI | Working Meal

AdWatch: YETI | Working Meal

This ad spot from YTI features their cooler; traversing mountainous landscapes, to bring families closer together

AdWatch: OLIPOP | Ditch the zero

AdWatch: OLIPOP | Ditch the zero

In this ad spot from OLIPOP, they show you why you should “ditch the zero” of other brands, and actually drink their gut friendly soda

MORE BRAND EFFORTS WORTH EXPLORING

EXPLORE / OUR FAVORITES FROM 2020

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EXPLORE / OUR FAVORITES FROM 2018

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EXPLORE / OUR FAVORITES FROM 2017

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