Category: Brand Marketing
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P&G Commits 2,021 Acts of Kindness in 2021 Bad news, brands: Not every company can be Apple....
P&G Commits 2,021 Acts of Kindness in 2021 On the wide world of the Web, there are a lot of...
Top innovations from the brand that made us believe two-day shipping is a basic human right.
BRAND MARKETING CATALOG
With 12 million followers in 2012, Pinterest has grown to over 150 million active users as of 2020.
From Caddyshack to Creed, which one of these classic sports flick taglines do you think is the champ?
Major brands and small local businesses are communicating their approach to handling the virus and how they’re keeping employees and customers safe.
Facebook introduced its new company branding, which “was designed for clarity” and meant to create a visual distinction for users between the company and the app that they use every day.
Behind-the-scenes is a type of content that provides a revealing and intimate glimpse into the inner workings of a production.
80% of smartphone users use their phone in the first 15 minutes of waking up in the morning.
Treatmakers like Skittles, Snickers and Reese’s are pulling out their best digital marketing tricks to grab customers.
An inventive marketing campaign sparked the creation of this fast, fun and clever film directed by Zach Braff.
Travel Oregon launches a slightly more exaggerated sequel to its hit campaign.
This series shows all the possibilities that come with a stay at the Ritz.
The versatile actor takes us on a creative ride through his wildest dreams.
The popular game franchise brings back an ad character played by the guy from “Fargo”.
Baseball has fallen behind the count when it comes to marketing its players. Here’s what the league needs to do to play catch up.
The director of “Alien” takes viewers on an intergalactic odyssey of flavor.
The New York City start-up hopes to help lead the renewable energy revolution around the world.
The UK’s most popular TV channel focuses its marketing on the people that drive its dramas.
Instead of making another ad talking about what the iPhone Xs can do, Apple made this short film showing us.
Drawing attention to an underappreciated artist or song is one way brands can tap the power of music.
Disturbing, but necessary, “Point of View” is a valuable and lingering PSA.
Marvel begins the marketing push for its 2019 multi-superhero behemoth with these two minutes.
There are some brands we connect to with our hearts and brains (almost) as much as our wallets.
Instagram, Twitter and Facebook are top online destinations. But they could be better.
This commercial for a French TV channel may be the Best Picture of this year’s ads.
Sometimes the only solution to a murder mystery is to head to the polls.
Real-time video is quickly climbing the charts as a preferred social content medium. Here’s why it’s a hit.
This simple yet powerful ad places viewers inside the shoes of record-breaking runner Eliud Kipchoge.
Every search has a story. That’s the clever conceit propelling this effective ad forward.
If you’ve ever wanted to see a truck save a man from quicksand, win a chess match, and surf an epic wave, this ad is for you.
Who would have guessed the profound implications batteries could have on your fantasy football season (and your life)?
This propulsive promotional video recreates the many reasons characters run in classic movies.
This ad hits on the powerful impact of new TwistFace drivers by tapping into the experience of bored course marshals.
After years of sitting around like stale crust, the pizza box finally gets a taste of innovation.
Released for the 2018 World Cup, this animated short film tracks the journey of soccer star Lionel Messi.
There are many great album covers. But these are the ones that keep spinning in our minds, leaving a lasting impression.
Find out what has John Goodman, Gabrielle Union and Charles Barkley unable to speak.
This short film shows the majestic things that happens when you order an Octopus dive watch.
This “unidentified advertising object” makes the bold move of not having a clear brand message. Does it pay off?
Mix a compact SUV with violin, piano, and rain and you have the ingredients for an audio-visual feast.
Keep these three key principles in mind when looking for influencers to make a genuine difference for your brand.
This ad shows us how a champion can fill a city with excitement and energy.
These are the squads that hit game winners with their logo designs.
If you don’t get together already, Jean-Claude Van Damme will steal your friends and eat Tostitos with them.
These slogans clicked with customers, brought their brands to the forefront, and became pop-culture reference points.
While the message is whole, this ad series is somehow oddly empty.
This ad shines a different light on the company behind Coke—which is both interesting and confusing.
Quick and colorful animated spots tap into pop culture and current events.
Does it really make sense to play trailers before movies anymore?
Like a mixed tape, this commercial directed by Kyrie has a lot of ups and downs and never quite gets a good flow.
Does Qualcomm’s “Lifeline” work as entertainment and advertising?
Throwing shade with 10 years of iPhone disappointments in 60 fast-paced seconds.