BUZZWORTHY & FOUND BY HUMANS
SpaceX Continues to Make Headlines with Private Passenger
SpaceX is a master at delivering timely and fantastical updates that ignite public interest—something that brands throughout the universe should strive to achieve.
Could NASA Implement Branding On Space Rockets?
NASA could eventually allow corporate brands to bid for the rights to place company logos and other branding on the side of the agency’s space rockets.
‘She Can STEM’ Campaign Aims to Empower Young Women
Sometimes to believe you can do something, you have to see other people like you doing it.
Nike Catches Controversy & Conversation with Kaepernick Ad
This ad has a lot of people talking, but is it really controversial?
LEGO Technic Car Drives Real-Life Traffic to the Brand
LEGO master builders were able build a full-size, drivable replica of the Bugatti Chiron. It’s something spectacular, to say the least.
Rising Brand Casper Makes Dreamery a Reality in NYC
With this recent heat-check move, Casper positions itself as a mattress brand that’s not afraid to dream big.
Miss America Competition Continues Evolution with #MissConceptions Campaign
Miss America ads are focused on breaking down the stereotypes of the contestants involved in the competition.
Nike Serves Up Ace Serena Williams Ad that Melds Time Together Beautifully
Spanning decades in a single minute, this seamless spot will leave you with chills.
Procter & Gamble Trademarks LOL and WTF
Procter & Gamble Co. is the world’s largest consumer-products company and they’ve filed for trademarks of popular acronyms LOL, NBD, FML and WTF.
Lithuanian Capital City Goes For It with New Tourism Campaign
Sometimes in marketing, making a bold move really hits the spot.
Harry’s Gets Ludacris in the Shower
The “A Shower Worth Singing About” ad is a prime example of how the Harry’s brand continues to grow while representing and “embracing the messiness of masculinity.”
Smirnoff Has Fun with Ted Danson
Smirnoff’s “Welcome to the Fun%” ad series featuring Ted Danson is definitely having fun, and it shows.
Toyota Picks Up Chuck Norris
If you find Chuck Norris jokes to be funny or if you just like strange and unusual cameos in commercials by action stars of yesteryear, then this Toyota ad spot should make your day.
Restoration Games Plots Return to Fireball Island
A lost treasure of the 1980s is about to roll back into your life like a ball of fire spit from the mouth of an angry idol.
Are All the Converse Stories True?
We find the familiar Chuck Taylor All Star shoes as a supporting player in an ad series titled “All the Stories are True.”
The Oscars Award New Category for Popcorn Movies
The Academy desperately wants more “cool” movies on its awards show.
Pier 1 Promotes What Makes People Unique
Pier 1 focuses on how individuals are unique and their homes should reflect their tastes and personalities.
‘MAC and Me’ – Product Placement Monstrosity Turns 30
Thirty years ago the “E.T” rip-off, MAC and Me, released to the world. Its hilarous overuse of product placement makes it a must-watch.
Hulu’s ‘Castle Rock’ References Famous Brand Tagline
If you were a marketing-aware human in the 80s & 90s, this classic tagline probably rings a bell.
Marvel Promotes ‘Avengers: Infinity War’ with Group Counseling at Comic-Con
If you were traumatized by the end of Infinity War, Marvel’s counseling session at Comic-Con is just what you need.
StubHub Encourages Fans to Listen to the Athletes & Artists in Their Heads
When people like Todd Gurley, Albert Pujols and Future tell you to buy tickets, you listen.
The Container Store Takes Homeowners to Space
After you see this new ad series you may never look at space the same again.
The Week of Brand Fails
In the past week alone, there have been a multitude of brand fails that feel familiar and avoidable.
Sonos Looks to Make Some Noise with Beam
This rising brand is turning up the volume with an innovative new product.
GLOW Throws Down Throwback Social Media Fun
If you like neon, videocassettes and viewfinders, check out the GLOW social channels.
Dove Flies High with Younger Generations on the Wings of Authenticity
A recent survey reveals Dove is the most trusted brand among humans ages 13-36.
Jell-O Play Jiggles the Line Between Food and Toy
Do you play with it? Do you eat it? Stop, you’re both right!
Fruit of the Loom Ad Campaign Leads to Hidden Prizes
Fruit of the Loom launched a cleverly inconspicuous ad campaign and almost an entire city filled with millions of people didn’t notice.
LinkedIn Single-Handedly Brings Back QR Codes
LinkedIn pushes out a new feature that makes QR codes relevant again.
Grown-Ups Finally Shut Down Toys ‘R’ Us Brand
This just in—the world is owned by grown-ups and they’re tired of delivering fun and happiness to children without seeing something in return.
AMC Pulls Back the Curtain on Its Movie Theater Subscription Service
Moviegoers now have another (maybe better) option for seeing more movies.
General Electric Continues to Simplify Brand
GE has been undergoing some dramatic shifts in their strategy for the future of the company.
Planters Brings Back Lost Spherical Snack
For 12 years, mankind somehow went without this product. But vocal proponents forced Mr. Peanut to roll it back into stores.
Diet Dr Pepper Advises Achievers to ‘Crack That Pepper’
Parody music video says you should reward yourself if you read this whole article (not just the headline).
Jurassic Doritos Are Really Big
Doritos is leveraging the imminent success of Jurassic World with the world’s largest Dorito chip.
Toy Story Land Opens for Playtime at Disney’s Hollywood Studios
One of Disney’s most popular movie brands is finally getting its own amusement park area.
Tesla Offers SpaceX Rockets with Car
The announcement that a new Tesla Roadster package will come with strategically placed SpaceX rockets comes as no surprise.
Bitmoji Teams Up with Nike & Adidas for World Cup
Bitmoji continues to monetize their platform by promoting Nike and Adidas kits for the World Cup.
IHOP Changes Name to IHOb
The International House of Pancakes has changed its name to The International House of Burgers (for the time being).
Under Armour Strikes Out with MLB, Nike Notches Win
Two athletic brands are playing ball. One has a costly strike out, while the other hits a home run.
The Miss America Brand Change
If you’re looking for positive change in the world, look no further than the Miss America brand and the competition that started as a beauty pageant in 1921.
The Tantalizingly Temptation of Terrible Twitter
Why is it that prominent people just can’t stop themselves from doing terrible things on Twitter?
Fresh or Fatigued: Are Fans Still Hyped for Cavs vs. Warriors Part IV?
Does this matchup still have legs or has the NBA audience grown tired of the same old?
Florida Brewery Innovates to Help the Environment
A craft microbrewery in Florida developed an environmentally conscious six pack ring that is biodegradable and edible by sea life.
Sesame Street Sues Puppet Movie
The beloved children’s show is taking the makers of a new Melissa McCarthy movie to court over “brand confusion”.
Starbucks Shuts Down Shops to Discuss Discrimination
The coffee brand served over 175,000 employees nationwide anti-bias training for an afternoon.
Social Phenomenons: Yanny Versus Laurel
The Yanny or Laurel phenomenon doesn’t relate to a specific brand, but it does show the power of social media as a communication tool.
Is Fortnite a Game or a Marketing Machine?
Fortnite, an online multiplayer shooter video game, has literally blown up into one of the biggest games on the market.
The New York Times Sees Big Bump in Digital Subscriptions
Quality journalism, digital focus, and strong marketing are delivering new customers for the renowned newspaper.
Jimmy Fallon Promotes Nintendo Labo
Enjoy this video from The Tonight Show with Jimmy Fallon where Nintendo’s Labo DIY kit is front and center.
POM Wonderful’s Dolphin Impaled Ad
POM Wonderful tells the story of a man who was impaled by a dolphin and is also healthier because of it.
Childish Gambino (Momentarily) Makes the Music Video Relevant Again
“This Is America” takes us back to a time when music videos were both worth watching and talking about.
McDonalds Billboards Turn Motion Into Munchies
Micky D’s creative advertising shines a light on the McDrives they have available in some countries.
Facebook Wants Us All to Be ‘Here Together’
Coming off of a major data breach, the social giant tries to remind users why they loved the site in the first place.
This Just In: Timberlake Says Good Bai
Check out the Bai commercial referring to an Instagram that the pop singer made in December of 2017.
The Incredibles Marketing Machine
Consumer brands have jumped on board to capitalize on the undying love people have for the Incredibles.
YouTube Red Attacks with Cobra Kai
Will Ralph Macchio and nostalgia for “The Karate Kid” crane kick the streaming service into the big leagues?
Crocs Get Comfortable with Creative Advertising
The shoe brand steps up its game with a popular Snapchat filter and a musical ad featuring Drew Barrymore.
Heinz Marketing Promises Mayochup
Two classic condiments are finally getting together in one bottle for U.S. consumers. But does the name work?
Dwayne Johnson Motivates New Under Armour Training Campaign
When you need to will your marketing to victory, you want The Rock in your corner.
SC Johnson Brand Believes in the World
New video series reinforces the idea that SC Johnson believes in being a good steward of our planet.
IKEA’s Wonderful Ghosts Made Our (Every)Day
IKEA’s The Wonderful Everyday will give you good vibes and might even get your ghost-like body moving to the beat.
Silently Rebranding American Express
American Express, the multibillion-dollar holding company that has been around since 1850, has gone through the rebranding process.
Westworld Websites Hint at Future of the HBO Series
Online marketing takes fans further inside the “Westworld” experience. But can it be trusted?
Deadpool Donates a Pink Suit
To support LetsFCancer (and maybe build more Deadpool 2 buzz), this pretty ‘n’ pink Deadpool suit is up for auction.
Play-Doh Creates Inspiration-Filled Museum
We dare you to visit this virtual museum and not get swept up in the delightful new species and their backstories.
Nielsen Stats Show Podcast Engagement on the Rise
The numbers don’t lie—podcasts have more ears than ever before.
H&M Brand Expands into Weddings
Are you looking for a wedding dress that won’t divorce you from your hard-earned money?
Dunkin’ and Saucony Serve Up Donut Running Shoes
This one ranks high on the unlikely brand pairing scale. But there is a connection.
Students Win Award for Orkin Spec Ad
What makes this ad for the Orkin Man unique is that it wasn’t produced or contracted by Orkin or their agency.
Taco Bell Gets Saucy with New Grocery Creation
Yep, they look just like the fast food chain’s signature sauce packets.
MoviePass Making Moves with Limited-Time Price Drop
The movie ticket subscription service is working hard to win over filmgoers.
The Audi Brand Goes Back Into the Future
Check out the most recent effort from German agency Strichpunkt, who developed Audi’s future-proof brand effort.
Hornbach Gets Gross With Sweat Glands
Get ready to get weird in this rather sweat-inducing commercial from a German home improvement store chain.
New Study Reveals the 10 Most Memorable Brand Slogans
See which famous slogans were most successfully identified with their brands.
Forcing Google To Do Your Bidding
Google has a new series of ads that attempt to connect with people who could use a little extra help.
Powerade Has Some Kind of Power
Powerade has built a new series of ads that inject humor into their messaging.
Legion’s Season 2 Trailer Tries To Truly Mess With Your Mind
This new preview of FX’s super crazy superhero show is a giant mind game.
Pizza Hut Delivers Pie Tops II for March Madness
How do you top sneakers with a button that can order a pizza? Try two buttons.
Lacoste’s Crocodile Fights Extinction
Lacoste’s Save Our Species project brings awareness to ten wildlife species threatened by extinction.
Accusations of Disney Plagiarizing the Solo Movie Posters
Did Disney’s graphic design vendor plagiarize the Solo movie posters?
Apple Brings HomePod Dancing to Life with Vibrant Video
Sometimes all you need to turn your day around is music from a $349 speaker.
Smoother Than a Fresh Jar of Skippy
Hormel Foods created a series of ads capitalizing on a song in which Bruno Mars references the Skippy brand.
Johnnie Walker Gender Identity Change
Johnnie Walker reveals Jane Walker, the first-ever female iteration of the brand’s iconic Striding Man logo.
Hot Cheetos Are Hitting the Big Screen
Already a pop-culture phenomenon, the spicy snack could now be on its way to movie stardom.
Black Panther Proves a Good Bet for Lexus Advertising Effort
What kind of car would a king drive? If you answered a Lexus LC 500, you’d be right.
L.L. Bean Abolishes Lifetime Warranty and Causes Backlash
L.L. Bean has taken fire after abolishing their well-known Lifetime Warranty.
Lucky Charms Adds New Marshmallow for First Time in 10 Years
Sometimes it takes a mythical creature to get a leprechaun to switch up his cereal.
Toyota at the Olympics: Start Your Impossible
If you’ve been watching the Winter Olympics, then you may have seen a commercial or two from this brand.
Boston Dynamics Raises the Woof with SpotMini
Boston Dynamics has released a new video of their doggy-like robots doing what once seemed like science fiction.
Marketers Heart Valentine’s Day
Brands like McDonalds and KFC love nothing more than wacky holiday marketing efforts.
MoonPie on Twitter is Out of This World
Are you someone who follows MoonPie on Twitter? If you said no, then you’re missing out.
Olympians Exercise at Planet Fitness
Planet Fitness, known for their low prices, friendly staff, and positive environment believes in the everyday Olympian.
Geico Ad Taps Into Voice Assistant Parody Trend
Why do auto insurance companies like poking fun at virtual assistants so much?
Wendy’s Fresh Battle with McDonald’s
In their latest ad, due to play during this year’s Super Bowl, Wendy’s take a jab at McDonald’s and their use of frozen beef.
International Delight Drops Into the Yogurt Market
But will people be able to overcome the coffee association to buy the new product?
Absurd Cookbook Cover Art Gets a Little Touchy
Want a good laugh? See what some stock photo makers think it looks like when a man “helps” with the cooking.
Subaru’s The Barkleys are Dog Gone Cute
No bones about it, Subaru’s on-going ad campaign “Dog Tested. Dog Approved.” never gets old.
The Strange Case of the Tide Pod Challenge
No one knows exactly why people started eating Tide Pods, but it’s throwing the brand into a bizarre PR rinse cycle.
Amazon Go Store Finally Opens
What do you get when you remove all humans from the store buying experience? That’s what Amazon has done.
Santander Bank Pigs Out
Santander Bank brings home the bacon with this new ad that stars one of the cutest piggy banks we have ever seen.
Coca-Cola Zero Sugar Breaks Free
It turns out sugar-free Coke opens the door to a whole lot of wacky activities you’re never too old to do.
Tough Typeface Questions About Spielberg’s ‘The Post’
The most unexpected move from Spielberg’s movie “The Post” comes in the form of the font Helvetica.
Taco Bell and the secret society of the Belluminati
Is there a powerful connection between a dollar, delicious tacos, and a secret society that gathers together in darkness?
Ikea Pee Ad Cries for Attention
Ikea Sweden wants parents and parents-to-be to pee on their ad for a discount on baby furniture.
Culligan Capitalizes on Cult Film The Princess Bride
Watch Culligan’s recent ad spot featuring Cary Elwes, known to many as Westley from 1987’s cult film, The Princess Bride.
Tinder Makes Dating Relaxed & Fun Again
Tinder creates an ad that shines a light on the history of relationships throughout mankind.
Bud Light Makes ‘Dilly Dilly’ a Marketing Smash
When it comes to nonsense advertising, it’s tough to beat Bud Light.
TurboTax Nails It with a Tiny Knitted Teddy Bear
What do you get when you combine the terrifying process of doing your taxes with the complete opposite of scary?
Avoid These Mistakes and Keep Website Visitors
Did you know? 39% of visitors leave a website if images won’t load or take too long to load. There’s more…
Budweiser Issues Cease And Desist
Budweiser recently sent a town crier to a microbrewery with a seriously light-hearted cease and desist message.
PayPal Seizes the Season with One Touch
If you like purchasing things quickly, then you’ll probably like PayPal’s new promo for their One Touch checkout feature.
Adidas is Calling All Creators
Put a ton of powerhouse figures at a gigantic conference room table and you get Adidas’s newest ad.
The Most Unusual Gin Goes Boom
Hendrick’s, known as the most unusual gin, recently promoted a limited edition collaboration with BoomCase.
Chic-fil-A Demonstrates Human Kindness
After the power outage at Atlanta’s International Airport, the fast food chain offered to feed stranded passengers…
YouTube Reveals the Most Iconic Ads of 2017
Find out which video ads YouTube viewers think gave their eyeballs the most pleasure this year.
Pantone’s Purple is the New Green
The “Color of the Year” for 2018 is Ultra Violet and it is going to be dramatically provocative.
Are You Answering the Call of HQ Trivia?
The new gaming app is quickly catching fire and taking the game show into a whole new realm.
Starbucks Serves Up a Christmas Tree in a Cup
The coffee chain delivers a holiday-themed novelty drink that has the internet brewing with hot buzz.
Edeka Shows Even Robots Have a Holiday Heart
What do you get when you mix the scariness of SkyNet with the soul of Wall-E? This ad.
Walgreens Rebrands in Preparation for Battle
The pharmacy chain aims to strengthen its brand before CVS and Amazon start storming the castle.
Celebrate the Holidays with Fruit of the Loom
There hasn’t been a time in history where underwear ads have been worth noting, until now!
Old Spice Explodes with Holiday Cheer
Like most Old Spice marketing joints, this Ye Olde Exploding Yule Log video bursts with bizarre charm.
New Store Sells Elusive Sasquatch
A new Jack Link’s retail store has opened in Minneapolis and it sells Sasquatch-themed merchandise. Marketing at its finest.
Pepsi’s New Salted Caramel Flavor
The internet is going crazy as people are clamoring to be one of the first to review Pepsi’s newest flavor.
Inside the Minds of Black Friday Shoppers
It turns out Black Friday shoppers may not be the total lunatics we thought they were. Who knew?
Stuff Your Pants with Stove Top
The brand best known for its boxed stuffing is now getting into the apparel game… sort of.
The John Lewis Christmas Phenomenon
The holiday marketing masters deliver a new ad about a boy who befriends the monster under his bed.
Jeep Teases New Wrangler Launch
The Jeep brand is using a new marketing approach when launching their highly anticipated redesign of the Wrangler.
Twitter Goes Long with Character Count
What happens when a social network that’s defined by its brevity loosens its limitations? We’re about to find out.
REI Stops the Zombie Apocalypse
Do you love the outdoors? If so, then you will probably love REI’s push to enjoy nature on the most sacred of holidays.
Whatever Happened to Snap Spectacles?
Once a high-demand piece of hardware chased by millennials, where are Snap Spectacles now?
Adidas Stands Fearless AF
Thanks to Adidas, we have another fantastic ad that delivers a jolt of inspiration.
London Crawling: The Walking Dead 100
This massive PR event was put together to honor the wildly popular television show’s Season 8 premiere.
BK Haunts McDonald’s with Scary Clown Night
The Whopper-maker wants to remind you clowns are creepy. And their top rival just so happens to have a clown mascot.
Kelty’s Spooky Campfire Contest
The manufacturer of high-end outdoor equipment asks customers to share their scariest stories for a chance to win.
The Jigsaw juggernaut is BACK!
It’s been 13 years since the franchise’s rather bloody birth, but the Jigsaw juggernaut is back!
Mars Unleashes Bite-Sized Horror
These two-minute terror tales presented by brands like Skittles and Snickers aren’t as sweet as you’d expect.
The Curse Of The Kleenex Commercial
In 1986, Kleenex released a commercial in Japan that freaked people out so much it started an urban legend.
Kentucky Fried Creepy: KFC’s VR Horror Game
KFC has created a VR Game that trains employees on how to cook a batch of their famous fried chicken.
Samsung Sweeps Up With Star Wars
This week saw the release of a new “Star Wars” trailer and some marketing that uses the force in a different way.
Columbia Sportswear High School Musical
Columbia Sportswear recently recruited Zac Efron to promote their products in a new marketing campaign.
McDonald’s Promotion Gets Saucy, Real Saucy
Sometimes you just can’t imagine an outcome and sometimes you just can’t imagine how the world works.
MailChimp Wants To Be Your Second Brain
Rather than sell businesses on automation, MailChimp offers “another brain that does stuff automatically”.
Gatorade Versus Water
Gatorade recently had to pay $300,000 in a settlement for what some claim was an anti-water video game.
Toys ‘R Us Launches New Brand Campaign
On the heels of their recent bankruptcy announcement, Toys ‘R Us unveils new “brand philosophy” and messaging.
Velcro Sticks, Unfortunately
Protecting your brand is important. Some might argue it is one of the most important tasks companies tackle.
Target and Pinterest = Retail and Social Destiny
If you’re a retail establishment and looking to quantify the benefits of social media on your brand, look no further.
Microsoft & Facebook Deliver the Internet
Having a hand in providing high speed data around the world is a level of forethought we admire.
Paramount Pictures Stands Up for mother!
A strange brand of buzz has begun brewing around the movie “mother!” after it received an F CinemaScore.
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