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BUZZWORTHY & FOUND BY HUMANS

Peloton’s Brand Equity is Questioned

Peloton’s Brand Equity is Questioned

The at-home fitness company that made a name for itself with stationary bikes adorned with giant internet-connected screens and motivational classes has been going through a lot lately.

McDonald’s Teams Up with BTS

McDonald’s Teams Up with BTS

The BTS Meal will be available globally—they’ll be the first celebrities to get their custom menu items shared worldwide.

What Would Make You Happier?

What Would Make You Happier?

If you know of anyone that’s been stuck at home for a year or more, then the messaging behind Bed Bath & Beyond’s new ad campaign will ring true.

Voltswagen Electrifies Volkswagen

Voltswagen Electrifies Volkswagen

Volkswagen punk’d the world with an obviously-timed announcement that they were changing their name in the United States to Voltswagen.

WTF is Going on with NFTs

WTF is Going on with NFTs

The interesting part about NFTs lately, is the strange motivation that’s causing these digital files to explode in popularity.

ViacomCBS Uses Available Space on Pluto TV

ViacomCBS Uses Available Space on Pluto TV

Will the two streaming services be competing for subscribers at some point in the future or will they live harmoniously together in the solar system of streaming content?

Jeep Pulls Bruce Springsteen Ad

Jeep Pulls Bruce Springsteen Ad

After learning about a late 2020 DWI arrest of Bruce Springsteen, the automaker pulled the commercial focused on community and unity.

Selling Out of Ad Space During the Pandemic

Selling Out of Ad Space During the Pandemic

This year is a little different since the world is still spinning from the pandemic and brands that have become a staple of the big game, like Budweiser, opted out of advertising in the Big Game.

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