Operation Backpack helps fill backpacks for impoverished students across 11 states.

A big trend in school marketing this year is brands partnering with social media stars.

Rice Krispies Treats packaging stickers provide a way to send sensory notes.

Taking a vacation can come with a lot of headaches. That’s why this travel site focuses on convenience in its ads.

The TP maker is soaking up more than sun with their DownThereCare campaign.

The beer brand is letting people know they don’t have to go too far to get away.

Some unique efforts are helping this nonprofit reach more students in need.

An annual fundraising campaign brings a successful music festival rocking to life.

This nonprofit is “the fastest growing type 1 org on social media in the world”.

The hair care brand aims to keep young women from dropping out of sports.

After her stunning Wimbledon debut, the brand’s endorsement deal with the rising tennis star appears to be a very big win.

What do you get when you mix geofencing and 1¢ Whoppers? Cannes Lions glory.

The brand grabbed a trophy for its ThisAbles collection and advertising.

The New York Times outstanding “The Truth Is Worth It” ad series earned the Film Craft Grand Prix award.

The airline works it with a plane and campaign inspired by the hit reality show.

More than just a place to crash, Airbnb wants to help you walk with elephants.

In 1969, Virginia branded itself with a slogan that has endured for 50 years.

Recognizing how many people travel to Pride events every year, Orbitz created a web page dedicated specifically to LGBTQ+ and Pride travelers.

Rising startup company makes attending exercise classes as easy as staring at your own reflection.

With its “real” focus and celeb-infused marketing, there’s a new seltzer in town.

Fusing home exercise equipment with streaming technology, this brand continues to ride a steady incline.

The soda maker goes all in on Instagram with a pun-packed summer campaign.

With retail struggling, Macy’s turns to Pinterest to add some marketing sizzle.

From a vintage Schwinn to a demonic ice cream sundae, these promos have teeth.

To show they’re cool with the chronic, this brewer promotes its “dank refreshment”.

A lot of companies are trying to communicate “wokeness”. Here’s an example of a brand that did it right.

The global fast food chain pays tribute to the iconic slang of a land down under with this guerilla marketing effort.

The advertising art for the upcoming summer monster movie does a couple crucial things atomically well.

To promote its upcoming live-action “Lion King” remake, Disney has made it a point to focus on the familiar.

Two movies about living toys come out on the same day. So the marketing for one tries to murder the other.

Today’s consumers want to know where the food products they buy come from.

The dog food delivery service spoke to New York City’s 10,000+ dogs by name with this clever marketing campaign.

This pup has built a huge social following and strong brand by spreading joy.

Thanks to a clever new campaign, you can now read Kafka & Poe on Instagram.

Most automakers invest heavily in social media advertising. But Tesla has steered in another direction.

The camera brand uses customer content to showcase its products.

This eco-friendly design could be a real space saver.

In anticipation of Disneyland’s Star Wars: Galaxy Edge theme park, Coca-Cola is dropping a packaging bomb.

This uniquely designed container can help you hunt down free water in cities all over the world.

In an effort to promote its outside-the-box sandwich, the burger chain displays bad taste to many potential customers.

The Parachute brand made a name for itself by selling products exclusively online. Now they’re flipping the script.

The fast-food chain known for its set-in-stone menu recently started testing out some enticing new offerings.